MC designs EU campaign for UN Climate Change Conference

Media Consulta (MC) has been tasked with organisation of the European Commission’s international campaign in the run-up to the UN Climate Change Conference 2009 in Copenhagen.Working directly for the Commission’s Directorate-General Environment, MC will aim to draw attention to the international climate summit by using various advertising, event, online and PR measures.

The focus of the campaign is placed on a dedicated online forum, www.fightclimatechange.eu, specially designed in co-operation with the city of Copenhagen. At this platform, people who are interested in environmental developments can exchange views and appeal to their national governments to prioritise climate change.

MC’s other activities for the campaign include such as organising an exhibition in front of the Atomium in Brussels as well as various cycling events in Stockholm, Budapest and Rome. The integrated communication campaign will additionally feature the placement of various advertisements and the dissemination of informational leaflets regarding the EU’s goals of climate control.

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